Monday, November 22, 2010

 

20 Truths

Last week my dear friend and former partner Robbin posted a list of her 20 Truths For Today, an idea she got from yet another blogger, Amber Naslund. Anyway, I was sufficiently impressed to share them with you, whoever you might be. We should probably all give it a try sometime, perhaps as an alternative to New Year's Resolutions.

Robbin's 20 Truths For Today
(per Robbin, these are straight from the heart and in no particular order):


1. Never pass up a chance to quit talking and listen. To your customers, your employees, your nay-sayers, your advocates and your loved ones.

2. Confident people rarely get defensive when faced with criticism. Have you noticed that? They listen, then assess the value of the information and move on.

3. Everything works out somehow. Most problems/struggles/challenges are temporary. Even the really big ones.

4. Love is a very powerful thing.

5. No one likes a cold call. No one likes to get one. No one likes to make one. (Who started using that word in the first place???) It just works better when you draw kindred spirits towards you.

6. We are all in grad school now. There are no social media experts. I might even say there are no marketing experts. Which makes this a pretty exciting time. Full of big shiny opportunity for all of us.

7. Business is changing. The recession of 2009 changed hearts and opened minds.

8. We all want to be a part of something bigger. We all long to have an impact on the world.

9. Social injustice unites us. I am looking at the work that everyone does now with brand new eyes. Asking myself and asking out loud, “How are you making the world a better place?”

10. Passion might be an overused term, but you can tell when it’s real and when it’s real, it can inspire action. Shared passions also unite.

11. If you let your truth shine, you will draw amazing people toward you. If you hold it in, you’ll miss a lot.

12. I have some beautiful friends that I have met online. But the real friendships develop when we have the chance to be face to face. I am not sure that will ever change. Okay, I have never met @jasonfalls and I consider him a real friend. But I know we’ll get even closer when we finally shake hands or share a hug.

13. Marketing is not just tied to sales. It’s deeply connected to customer service and human relations and research in a powerful new, impossible to ignore way. And we have to start figuring out and articulating how that relates to ROI.

14. The truth is ALWAYS the easy way out.

15. Hot yoga is life changing. (Yea, you know I had to say that.)

16. Less is more.

17. I have too close of a relationship with my iphone.

18. I wish there was a way to take a text back once in a while. Don’t you?

19. Like Amber, I am pretty jazzed when I walk in a random bookstore and see Brains on Fire on the shelf, I have to admit, I do a little dance every single time. Especially when there are more than two.

20. Today is my birthday. And I am really glad you’re here with me and that you’ve made it to the end of my list.

As a bonus, let me add an item that was on Amber Naslund's list, which appears to be a reference to Get Him To The Greek, an obscure movie I've never seen. Nonetheless, the phrase cracks me up and will certainly become part of my personal lexicon.

Amber's Truth #6:

When life slips you a Jeffrey, stroke the furry wall.

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